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  • Posts Tagged ‘Entire Market Value Rule’


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    December 5, 2011 Entire Market Value Rule

    Judge Declines to Order Plaintiff to Detail EMVR Strategy in ROG Response

    Due to the dramatic impact that the Entire Market Value Rule can have on the amount of damages (by expanding the royalty base), it stands to reason that defendants would want to know as early as possible if plaintiff will attempt to apply the EMVR rule to use a larger royalty base.  This California court …LEARN MORE

    November 18, 2011 Entire Market Value Rule, License Agreement Comparability, Lump Sum, Nash Equilibrium

    On Remand, Lucent v. Microsoft Judge Slashes Jury’s Damages

    Following the jury’s $70 million lump-sum royalty damages verdict from July, the district court judge slashes Lucent’s award to $26 million, finding several shortcomings in Lucent’s damages position that the jury had accepted.  This case deals with Lucent’s Day patent, called the “date picker” patent …LEARN MORE

    September 14, 2011 Entire Market Value Rule

    Texas Court: No Math Games, Thank You Very Much

    Explaining its ruling to exclude plaintiff’s damages experts, this court concludes that they were “attempting to play mathematical games” and failed to apportion the royalty base …LEARN MORE

    September 1, 2011 Daubert, Entire Market Value Rule, License Agreement Comparability

    Texas Court Cracks the Whip, Applies the Entire Market Value Rule to Profit Margins

    This is the first time we have seen a court disallow discussion of the profit margins of an accused product on the grounds that the patented feature was not shown to be the basis of customer demand for the product. …LEARN MORE

    August 29, 2011 Entire Market Value Rule, Patent Reform Act

    Some Retrospective on the Patent Reform Act and the CAFC

    With the recent rulings by the CAFC regarding the “entire market value rule” in mind, it’s interesting to take a look back at the early drafts of the Patent Reform Act. …LEARN MORE


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    IP Value Blog focuses on news and current court cases regarding intellectual property valuation. IP Value Blog is published by Eric Phillips of VLF Consulting.

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    25% Rule, Apportionment Techniques, Data Considered, Date of Hypothetical Negotiation, Daubert, Entire Market Value Rule, Forward Citation Analysis, Hypothetical Negotiation, Jury Verdict Form, License Agreement Comparability, Lost Profits, Lump Sum, Method Claims, Nash Equilibrium, Non-Infringing Alternatives, Patent Reform Act, Post-Judgment Royalty, Prejudgment Interest, Royalty Base, Royalty Rate, Surveys, Use of Settlement Agreements
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